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Beauty Industry

Naturium Expands Body Wash Lineup

Naturium Skincare has launched The Energizer Mandelic Acid and The Booster Hyaluronic Acid body washes.

Naturium Skincare—the brand that e.l.f. Beauty acquired last year—is expanding its bodycare lineup with two new bodywashes. 

The Energizer Mandelic Acid Body Wash cools on contact. It contains fermented sugar cane and mandelic acid, a gentle yet effective AHA that helps to neutralize and fight body odor.

The Booster Hyaluronic Acid Body Wash is a rich gel cleanser that contains hydrolyzed hyaluronic acid, plus seven molecular weights of sodium hyaluronate, to provide essential moisturization.

Susan Yara, the brand’s founder, named Francois Bonin as Naturium’s president and CEO in 2022.

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